Menu
Maximize Your Earnings and Enhance Bottom-Line Outcomes.
By Employing Objective, Third-Party Data Research for Enhanced Profitability and Positive Social Transformation and Influence
Discover the Data That Holds True Significance for Your Financial Success.
Many businesses amass data with the notion that “more is better,” while others rely on anonymous, automated tools to capture data indiscriminately, regardless of its ultimate utility.
At The Mark, we hold the belief that what you understand about your data – and how you employ it – holds paramount importance for your strategic business endeavors and profitability. It’s not about the quantity of data or the tools you procure.
When you join forces with The Mark, we delve into your business’s specific objectives while dissecting the foundational data at your disposal.
Through this integrated and cooperative approach, we can implement a tailored, cross-functional data framework to enhance data proficiency and guide your business towards the next echelon of success, all while demonstrating its tangible societal and community influence.
The Mark's Unconventional Approach to Tangible, Implementable Research for the Private Sector
The Mark’s distinctive approach seamlessly integrates rigorous academic research standards with private sector business acumen, providing you and your business with data-driven insights to steer substantial change within and beyond your organization.
Collectively, our team enables bold leaders at all levels of your business to challenge conventional assumptions and unearth profound truths that fuel profitable transformations.
Market Research:
Customer Surveys, Focus Groups, Interviews
Statistical Data Analysis and Performance Analytics
Intuitive Reporting and Key Performance Indicator Dashboards
Data Literacy: Group Training in Evaluation & Data Analytics
Culturally Responsive Evaluation and Community-based Participatory Research Methods, featuring Diverse, Equitable, and Inclusive (DEI) approaches
Discover How Your Business Can Flourish When Partnered With The Mark Team
Impact Evaluation of PROFIT Financial Graduation Pilots
BRAC USA | February 2017
Quasi-experimental impact evaluation of interventions intended to provide 2,600 Kenyan women and youth with livelihoods, assets and skills, and health education. Our evaluation team coordinated and collaborated across US- and Kenya-based organizations.
West Virginia EPSCoR Track 1 Project – Sub-recipient
West Virginia Higher Education Policy Commission | 2015 – 2021
Led external evaluation of NSF-funded EPSCoR Track 1 Project, to increase WV’s research infrastructure, improve education and workforce development, and increase diversity in STEM. Employed mixed methods approach, using surveys, interviews, and program tracking data to assess achievement of goals.
NOAA Cooperative Science Center in Atmospheric Sciences and Meteorology (NCAS-M) – Sub-recipient
Howard University | 2017-2021
With Howard University as PI, we led external evaluation of the NOAA NCAS-M project across 13 universities over 5 years. Deliverables included an evaluation plan, project logic model, data collection process & tool development, and formative and summative reports.
The Innovation Partner Plan
Book A Call
Looking to solve a program's problem? Schedule a brief introductory call, and we’ll help find a solution.
Develop A Plan
We create a strategy to gather and evaluate agile data that provides practical applications for your stakeholders.
Feel Empowered
Have confidence that you can create and deploy innovative funding strategies with The Mark as your guide.
Schedule A Call Today
