Evaluation is an important tool that you and educational institutions use to ensure demonstrates the results of your work. It is used to demonstrate your contributions and the progress of such to key stakeholders that decide whether to fund or continue to fund your work. At The Mark, we walk alongside you as an evaluation partner, providing you with an evaluation plan that systematically maps out our clear methodological approach for collecting, analyzing, and using information or data to answer critical questions about your program. It is our primary objective to help you not only get funded, but continue to obtain consistent ongoing sustainable funding that elevates the results of your work.

In today’s non-profit environment, funders, foundations, and donors all want to support programs that can demonstrate impact. Along with this desire comes more measurement and reporting requirements intended to paint a picture of program outcomes. While stories and anecdotes can evoke an emotional connection and give a human face to your success, for the maximum effect, they need to be backed by concrete data.

The Mark has deep expertise in helping businesses operate more effectively, efficiently, and profitably. We help provide the data framework that helps individuals easily implement and apply data to every day decision-making.  We come up with a comprehensive data strategy that focuses on outcomes not output.  From there we help you implement the data strategy with the proper data tools that measure and demonstrate the social returns of your invested resources so you can properly deploy resources where they are needed most and achieve maximum results.

We contract directly and indirectly with government agencies, helping to share specific work from different projects with the government to assist in decision-making but also help improve and advance evidence-based decision-making based upon evaluation methodologies.  This involves getting more involved in data and technology, and helping to protect data sources.  It also involves cross-sector input and advice.